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  3. Social Media Executive


Social Media Executive

A Social Media Executive handles all social media channels, campaigns to engage with customers and generate customer satisfaction. Their job includes generating content over social media channels that drives their brand and engages with customers. They are updated with the latest social media trends and use them to the brand's advantage. They assist in social media campaigns across various platforms and help make these campaigns a success. They also track social media influencers, plan strategies and assist with social media performance reports.

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Begin your learning experience and become a social media executive with certificate courses curated to land your dream job.

Skills Covered in this Path

  • SEO and SEM
  • Content Marketing
  • Social Media Marketing
  • Automated Marketing
  • Affiliate Marketing
  • Pay Per Click
  • Public Relations
  • YouTube Marketing
  • Digital Marketing
  • Analytics Skills
  • Critical Thinking
  • SEO
  • Google SEO
  • YouTube SEO
  • Digital Marketing
  • Search Engine Marketing
  • Google Ads
  • SEO
  • Google Ads
  • Keyword Planning
  • Setting up Ad Groups
  • Creating the Campaign
  • Setting up Custom Audiences
  • Targeting
  • Creating your Campaign
  • Audience Targeting
  • Launching Google App Campaign
  • Setting up a Discovery Campaign
  • Setting up Audiences
  • Working on Various Campaign Options
  • Launching the Discovery Campaign
  • Introduction to Google Analytics Dashboard
  • Detailed Overview of Dashboard
  • Launching a Campaign
  • Campaign Tracking
  • Social Media Marketing
  • Formulating strategies
  • Planning
  • Publishing
  • and Monitoring campaigns
  • Social Media Analytics
  • Social Media Advertisement
  • Creating Personalized Experience
  • Building Community for the audience
  • Cross channel campaigns
  • Storytelling
  • Employ
  • Social Media Management
  • Developing Marketing Strategies
  • Creating
  • Posting and Analysing Content
  • Social Media Management Campaign
  • Social Media Management tools
  • Building Social Media Presence
  • LinkedIn Marketing
  • Increasing reach
  • Expertise in LinkedIn Analytics
  • Effective Audience Targeting
  • Effective Content Sharing
  • LinkedIn Analytics
  • YouTube SEO
  • YouTube Marketing Tools
  • Instagram Marketing
  • Account Setup
  • Instagram Features
  • Instagram Marketing Strategies
  • Building Niche Audience
  • Analysis of Competition
  • Instagram Editing Tools
  • Campaign Dashboard
  • Optimizing the Campaign
  • Search Engine Marketing
  • Search Engine Optimization
  • YouTube marketing
  • Video marketing skills
  • Content Marketing Strategy
  • Tools for Content Marketing
  • Branding Concepts via Content Marketing
  • User Behaviour
  • Content Marketing Strategy
  • Content Editing
  • Affiliate Programs
  • Affiliate Marketing Networks
  • Affiliate Marketing Techniques
  • Finding a Niche Market
  • Adopting best practices of Affiliate Marketing
  • Influencer Marketing

Free Courses

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Industry relevant skills

Upskill yourself with 1000+ courses across different domains and earn a certificate.

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Earn certificates for each course you complete and share it online to get noticed by recruiters.

Industry relevant skills
Upskill yourself with 1000+ courses across different domains and earn a certificate.
Stand out to recruiters
Earn certificates for each course you complete and share it online to get noticed by recruiters.

Earn a certificate

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