Google Analytics Free Course with Certificate

Google Analytics

star 4.5  Beginner level 1.5 learning hrs 431.8K+ Learners

Explore key metrics, such as page views and bounce rates, analyze user behavior and create custom reports and alerts for your business needs. Enroll in this free Google Analytics course to master the fundamentals of web analytics.

Key Highlights

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Get free course content

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Master in-demand skills & tools

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Test your skills with quizzes

About this course

This free Google Analytics course is designed to guide you through the essentials of web analytics, with hands-on examples to enhance your understanding. You’ll cover key topics, including setting up a Google Analytics account, mastering the interface, and conducting demographic research. You’ll also learn how to analyze user behavior, track key metrics such as page views, session duration, and bounce rates, and understand the significance of these metrics for your website’s performance. 


The course also explores advanced features, such as creating custom reports and setting up alerts, allowing you to tailor Google Analytics to your business needs. By the end of this free Google Analytics course with certificate, you’ll be equipped to measure and optimize your marketing campaigns, identify areas for improvement, and use data to make informed decisions that will drive growth and enhance your business.



Course outline

Introduction to Google Analytics Dashboard

In this module, you will gain a basic understanding of the Google Analytics Dashboard and learn how to set up your account and data streams.

Detailed Overview of Dashboard

This module will help you gain a detailed understanding of the various aspects such as audience, behavior, custom reports, custom alters, location of your audience, users, pageviews, and more. 

 

Get access to the complete curriculum once you enroll in the course

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Google Analytics

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1.5 Hours

Beginner

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431.8K+ learners enrolled so far

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Master in-demand skills & tools

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Test your skills with quizzes

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Trusted by 10 Million+ Learners globally

Learner reviews of the Free Courses

4.5
78%
12%
3%
2%
5%
Reviewer Profile

5.0

Engaging Content, Practical Applications, and Insightful Discussions
I appreciate the course's engaging content, practical applications, and insightful discussions. It offers real-world examples and interactive activities that enhance understanding. The well-structured lessons and supportive community make learning enjoyable and effective.
Reviewer Profile

5.0

A Good Experience and Great Knowledge Provided
I recently completed the Google Analytics Course, and I am thoroughly impressed with the quality and depth of the training provided. This course has been incredibly valuable in enhancing my understanding and practical skills in using Google Analytics. Highlights: Comprehensive Curriculum: The course covered a wide range of topics, from the fundamentals of Google Analytics to advanced features such as custom reports, segments, and goal tracking. Each module was detailed and well-organized, making complex concepts easier to grasp. Interactive Learning: The combination of video tutorials, hands-on exercises, and real-world case studies was particularly effective. The interactive elements allowed me to apply what I learned in practical scenarios, which reinforced my understanding of the material. Expert Instruction: The instructors were knowledgeable and engaging, providing clear explanations and useful insights. Their expertise and practical examples greatly enhanced the learning experience. Practical Applications: I found the focus on real-world applications extremely beneficial. The course provided actionable strategies for leveraging Google Analytics to gain meaningful insights and make data-driven decisions. Support and Resources: The course offered excellent support, including access to a variety of resources, such as downloadable materials and additional reading. The support team was responsive and helpful whenever I had questions or needed clarification. Suggestions for Improvement: While the course was highly informative, incorporating more advanced topics or additional case studies could provide even deeper insights for users who are already familiar with the basics. Overall Experience: I highly recommend this Google Analytics course to anyone looking to improve their Google Analytics skills. Whether you're a beginner or have some experience, this course offers valuable knowledge and practical skills that are essential for effective analytics and reporting.
Reviewer Profile

5.0

A Comprehensive and Engaging Course that Combines Practical Skills and In-Depth Knowledge
I thoroughly enjoyed this course, especially the well-structured curriculum and the depth of the topics covered. The instructor was knowledgeable and explained complex concepts in an easy-to-understand manner. The quizzes and assignments were challenging yet fair, allowing me to apply what I learned in a practical context. Overall, it was an excellent learning experience that equipped me with valuable skills and insights.
Reviewer Profile

5.0

In-Depth and Practical Insights into Google Analytics
I found the course incredibly valuable for mastering Google Analytics.
Reviewer Profile

5.0

Unlocking Insights: What I Loved About the Google Analytics Certification Course
I thoroughly enjoyed the Google Analytics certification course for several reasons. Firstly, the course provided a comprehensive overview of Google Analytics, covering both fundamental and advanced concepts. The structured modules made it easy to grasp the intricacies of tracking and analyzing website data. I appreciated the hands-on approach, including practical exercises that allowed me to apply what I learned in real-world scenarios. The course also offered clear explanations of key metrics and reports, helping me understand how to interpret data effectively. The interactive elements, such as quizzes and case studies, kept the learning process engaging and reinforced my knowledge. Additionally, the ability to earn a certification upon completion added significant value, validating my skills and boosting my confidence in using Google Analytics professionally. Overall, the course was well-organized and provided valuable insights that are crucial for making data-driven decisions.
Reviewer Profile

5.0

Empowering My Data-Driven Decisions: A Personal Journey Through Learning Google Analytics
My Google Analytics learning experience began with the Google Analytics Academy, where I explored beginner courses that introduced me to the interface and key metrics. I practiced tracking website traffic and user behavior on my own blog, setting up goals, and creating reports. The hands-on application solidified my understanding, and I felt empowered to analyze data effectively and make informed decisions.
Reviewer Profile

5.0

Enrolling in the Google Analytics Course Was a Transformative Learning Experience
Completing the Google Analytics course not only deepened my knowledge of web analytics but also improved my decision-making process. With real-time insights into user behavior and website performance, I can now make data-driven decisions that help optimize websites and drive better business outcomes. This experience has empowered me to confidently use data as a strategic asset.
Reviewer Profile

5.0

Comprehensive and Insightful Tool for Data-Driven Decisions: Google Analytics Feedback
Highly informative and well-structured, this Google Analytics course provided a deep dive into understanding website data and user behavior. The content was clear, with practical examples that helped me grasp both the basics and advanced features like custom reports, goals, and tracking conversions. The hands-on exercises were particularly helpful in applying the concepts in real-world scenarios. By the end of the course, I felt confident using Google Analytics to make data-driven decisions and improve digital marketing strategies.
Reviewer Profile

5.0

Google Analytics Certification and Mastery
Through this comprehensive online course, I gained: 1. Setting up and tracking website data: I learned how to properly set up Google Analytics, track website traffic, and configure goals and events. 2. Understanding audience insights: I gained knowledge on how to analyze audience demographics, interests, and behavior to inform marketing strategies. 3. Measuring campaign performance: I understood how to track and measure the effectiveness of digital marketing campaigns using Google Analytics.
Reviewer Profile

5.0

This Google Analytics Learning Space is Very Good
I understand how Google Analytics is used for analysis towards the website. We can use these tools to extract insights patterns from the website with the help of dashboards, key metrics, and campaign performance for marketing behavior. I really love this learning space! Thank you for giving this knowledge to me as an entry-level user of these tools.

What our learners enjoyed the most

Frequently Asked Questions

Will I receive a certificate upon completing this free course?

Yes, upon successful completion of the course and payment of the certificate fee, you will receive a completion certificate that you can add to your resume.

Is this course free?

Yes, you may enroll in the course and access the course content for free. However, if you wish to obtain a certificate upon completion, a non-refundable fee is applicable.

Is the Google Analytics course a certification course?

This Google Analytics course provides a certificate of completion rather than a professional certification.

Will I get a certificate after completing this Google Analytics course?

Yes. Upon successfully completing all the modules, followed by a quiz or assignment, you will receive a free online course completion certificate. It will be available within 24 hours of course completion. 

 

What are the steps to enroll in this course?

To enroll in this free online email marketing course, follow these steps:

  • Click on the “ENROLL FOR FREE” button that appears at the top of the page
  • Create an account by filling in the required information
  • Once you’re enrolled in the course, you will gain access to all the learning material 

 

Who is eligible to take this Google Analytics course?

Any individual who is interested in learning can take up this course. There are no eligibility criteria for the same. 

 

Why choose Great Learning Academy for this Google Analytics course?

Great Learning is a global ed-tech platform that has come up with an initiative that offers free online courses on in-demand skills to help individuals advance their careers. Great Learning Academy offers free online courses in multiple domains that can add value to your resume. It offers a course completion certificate as well. Over 4 million learners from around the world have benefited from the free online courses with certificates. 

 

Can I sign up for multiple courses from Great Learning Academy at the same time?

Yes. You can sign up for multiple courses from Great Learning Academy at the same time if you are interested in learning different concepts.

Is there a limit on how many times I can take this Google Analytics course?

Once you have enrolled in this course, there is no limit to how many times you can take it up. You can learn at your own pace as you will have lifetime access to the course. 

 

How much does this Google Analytics course cost?

Once you have enrolled in this course, there is no limit to how many times you can take it up. You can learn at your own pace as you will have lifetime access to the course. 

 

What knowledge and skills will I gain upon completing this Google Analytics course?

You will gain a detailed overview of the Google Analytics tool, right from how to set up your account, how to track campaigns, and more. 

 

 

What are the prerequisites required to learn this Google Analytics course?

There are no prerequisites to take up this free Google Analytics course. If you are interested in the subject, you can take it up and start learning. 

 

 

What jobs demand that you learn Google Analytics?

Content Marketing Managers/specialists, Marketing Manager, Social Media Manager, Digital Marketing Professionals, PPC Strategist, Content Strategist, Product Managers, Marketing Analytics, and SEO professionals are some of the jobs that demand you to learn Google Analytics. 

 

Why is Google Analytics so popular?

One of the main reasons why Google Analytics is extremely popular is because it is offered by Google. It has a free version that is widely used. 

 

What is Google Analytics used for?

Google Analytics is used to track website traffic, understand user behavior, learn more about your traffic generating links, time spent, bounce rate, and much more. 

 

Is it worth learning Google Analytics?

Yes, it is worth learning Google Analytics as it is a widely used tool for several analytical purposes. It will help you perform analysis in an efficient manner and is useful for all marketing teams. It is also helpful for businesses to understand and track the users.

 

What are my next learning options after this Google Analytics course?

Once you complete this course, you can opt for Great Learning’s postgraduate digital marketing courses that will help you advance your career and learn digital marketing comprehensively. 

 

Will I have lifetime access to the free course?

Yes. Once you have enrolled in this course, you will have lifelong access to the learning material offered. 

 

How long does it take to complete this free Google Analytics course?

This free Google Analytics course has 1 hour of video content that you can access at any time and learn at your own pace.

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